How we used AI to automate Local SEO for multi-location franchises.
The Problem.
Updating business hours or responding to reviews for a single shop is easy. Doing it for a franchise with 500+ locations is impossible manually. Existing tools were too expensive or lacked bulk-editing.
The
Solution.
We built Localium, an AI-powered command center.
AI Responses
The system drafts review responses automatically using the brand's tone of voice.
Bulk Sync
Change holiday hours for 500 stores in one click.
The Engineering Challenge.
The challenge was Scale and Latency. We built a queueing system that processes thousands of updates to the Google Business Profile API without hitting rate limits.
Queue Workers
OpenAI API
Google Business Profile API